Explore/Brand & Identity/US East
□DesignUS East

How Much Does a Brand & Identity Make in US East?

Brand & Identity salary and day rate data for the US East region in 2026. Based on 549 anonymous reports at Senior level.

Day Rate
$775
/day median
Total Comp
$157K
/yr full-time
vs Global
+11%
+$75/day
Remote
65%
work remotely

Freelance Day Rates in US East

Senior Level
US East Median Day Rate
$775
/day median
$250
$1k
P10: $250P90: $1,300
Rate Percentiles (US East)
P90
$1,300
P75
$1,075
Median
$775
P25
$475
P10
$250
Insights
Negotiated
39%
of people
Avg Bump
+9%
when asked
Remote
65%
work remote
Avg Contract
8mo
duration

US East vs Global Median

Freelance Day Rate
US East$775/day
Global$700/day
+11% vs global (+$75/day)
Full-Time Total Comp
US East$157K/yr
Global$143K/yr
+10% vs global (+$14K/yr)

Brand & Identity Rates by Region

US West
$825+18%
/day median
US Midwest / South
$675-4%
/day median
Canada
$625-11%
/day median
UK
$650-7%
/day median
W. Europe
$600-14%
/day median
Nordics
$625-11%
/day median
E. Europe
$350-50%
/day median
AU / NZ
$625-11%
/day median
JP / KR
$500-29%
/day median
China
$325-54%
/day median
India
$250-64%
/day median
SE Asia
$300-57%
/day median
Middle East
$450-36%
/day median
LATAM
$275-61%
/day median

More Design in US East

UI / UX Design
$825 /day in US East
Marketing Design
$650 /day in US East
Packaging Design
$675 /day in US East
Type Design
$750 /day in US East
View global Brand & Identity rates →
Work in US East? Share your rate.
90 seconds. Fully anonymous. Helps every creative in US East negotiate better.
Submit Rate →
All rates are self-reported and community-sourced. Use as directional guidance, not definitive benchmarks.
© 2026 CreativeRates·Privacy·Terms